DATA-DRIVEN NON-PROFIT AD GRANTS STRATEGY
Stop Wasting Your Budget. Increase Ad Spend.
I specialize in managing Google Ad Grants accounts to ensure 100% compliance, maximize grant utilization, and improve CTR — so your nonprofit receives more visibility, donations, volunteers, and awareness.
Compliance & CTR
Grant Utilization
Fundraising & Awareness
Compliance First
The Strict Rules of Google Ad Grants Compliance
If you don’t meet these rules, your account risks suspension. I ensure your funding stays active and secure.
Maintain 5% CTR
Account-wide CTR must stay above 5% consistently.
$2.00 Max CPC Bid Cap
Unless using approved automated bidding strategies.
Strict Account Structure
2+ ad groups per campaign, 2+ ads per ad group, and focused themes.
Mandatory Conversion Tracking
GA4/GTM events + meaningful conversions must be tracked.
Mission-Tailored Keyword Focus
No generic single-word keywords. Everything aligns with mission intent and outcomes.
I proactively monitor and adjust your campaigns weekly to ensure you never lose access to your $10,000/month grant.
Mission Impact
Aligning Your $10K Grant with Your Mission
The free budget is powerful — but only when tied directly to high-performing, compliant campaigns.
Fundraising & Donations
Campaigns built around donor intent and trust building.
Volunteer Recruitment
Local + cause-driven search demand mapped to volunteer pages.
Program Awareness
Education and outreach campaigns to expand mission reach.
Every click must serve the mission — not just spend the budget.
Activation Setup
Zero-to-Live: From TechSoup Eligibility to Compliant Account Setup.
The application process is complex. I manage the entire technical setup to guarantee a successful grant activation.
Eligibility + TechSoup Check
We verify requirements and ensure you qualify.
Website & Policy Review
Website must meet program compliance standards.
Conversion Tracking Installation
GA4 + GTM setup for meaningful mission conversions.
First 3 Compliant Campaigns
Structure + keywords aligned with mission intent.
Geo-Targeting Strategy
Target the locations that matter most for impact.
Reporting & Handover
Clear dashboard and documentation for stakeholders.
Result: full $10,000/month grant access with a compliant, conversion-optimized account.
Ongoing Management
Prevent Suspension. Maintain Compliance and Maximize Mission Spend.
Has your account been suspended or is your CTR below 5%? I provide expert intervention to restore and optimize your funding.
Monthly Optimization Services
Ongoing Management​
Prevent Suspension. Maintain Compliance and Maximize Mission Spend.
Has your account been suspended or is your CTR below 5%? I provide expert intervention to restore and optimize your funding.
Monthly Optimization Services
5% CTR Recovery
Keyword cleanup, ad tests, landing alignment.
Conversion-Based Bidding
Approved automation that stays compliant.
Quarterly Compliance Audit
Structure, policies, and program rule checks.
Full Budget Utilization
Scale winners without triggering risk.
Result: funding stays secure, campaigns remain compliant, and your organization maximizes the $120,000 annual value.
Ready to Harness $10,000/Month for Your Mission?
Let’s secure your grant, keep it compliant, and turn clicks into measurable mission impact.